Two Brothers. One Cart.
A City's Obsession.
It began as a daring experiment during Jabalpur's vibrant Dussehra festivities. Two brothers, professional dancers by trade but pizzaiolos at heart, rolled out a small cart onto the busy streets. Their mission was simple: bring authentic Neapolitan sourdough to their hometown.
With nothing but a portable wood-fired oven and 48-hour fermented dough, the brothers sparked a culinary revolution that turned into a city-wide obsession, leading to a brand valuation of over ₹1 Crore in less than a year.
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